Bachelor of Business Administration BBA

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Bachelor of Business Administration BBA


Business Administration at BlueCrest Liberia will be witnessing reasonable growth in business activities in the years to come despite its usual limitations a small domestic market, lack of adequate infrastructure, high transportation costs, poor trade links with neighboring countries and the high dollarization of the economy. The same limitations also offer themselves as opportunities. It is estimated that Liberia’s oil reserves are in excess of one billion barrels. It also has among the highest population growth rate in the world which points to an increasing domestic market.

The essence of Liberia’s growthwillbe determined not only by its natural resources but by the efficiency and effectiveness with which they are exploited. This scenario calls for quality business education for developing human capital to fulfill the needs of various business activities.

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  • Provide students with a comprehensive understanding of the fundamental principles and practices of business and management.

  • Develop analytical, critical thinking, problem-solving, and decision-making skills.

  • Prepare students for leadership roles in various industries.

  • Provide a broad-based education in areas such as accounting, finance, marketing, operations, human resources, and entrepreneurship.

  • Equip students with practical skills and experiences necessary to apply their theoretical knowledge in real-world situations.

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